Why do we need beard oil? - Cocktails & Cologne

I recently interviewed Nicole Miller, the owner of the Seattle-based retailer Blackbird, and she mentioned that she couldn’t keep beard oil in stock. “They’re great. They moisturize the skin under the beard, which gets really dry when you wash your face. It also oils the hair so it looks more healthy and colorful,” she told me.

And she’s right. I’ve had a beard for years and I’ve always had trouble with the skin underneath getting dried out by soap and shampoo. The beard itself gets dried out, too. Beard oil not only keeps the skin under the beard from flaking, it gives the beard itself a soft feel and lustrous look. And it makes it less scraggly looking.

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